Global publisher appoints Really Good Things on brand perception project

Really Good Things has been appointed on a brand perception project for global publisher, Macmillan Education.

Young student reading a book

Social change consultancy, Really Good Things, has been chosen by Macmillan Education to gather new insights into the current perceptions of the historic education publishing brand, established over 180 years ago.

Macmillan Education is a global publisher whose aim is to leave the world better than they found it by sharing knowledge and advancing learning. With a presence in over 120 countries, the progressive publisher works closely with students, teachers, institutions, and educational authorities in over 120 countries, to advance learning through books, tools, and content. Through their work, Macmillan Education inspires a lifetime of learning.

Really Good Things is a unique social change consultancy, founded by Sarah Klaveness and with two decades of experience working with organisations that exist to inspire and deliver positive change. Based in Cheshire, the consultancy’s clients include educational brands, arts and culture venues, voluntary and public-sector organisations, and businesses that put innovation and social impact at the heart of their strategies.

Sarah Klaveness, Director of Really Good Things said: “I’m absolutely delighted to announce this work with Macmillan Education. Inspiring and supporting people to achieve their learning ambitions is central to our ethos at Really Good Things. With education changing at an ever-increasing pace, our brand perception work will provide useful insights to underpin Macmillan Education’s strategy and will help inform future communications and product development decisions for this world-respected education publishing brand.”

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